Marketing
Marketing is more than advertising; it is all about showing your customers who you are, rather than just telling them. It helps to build a loyal customer base and to better understand your customers’ needs. With the right marketing strategy your brand can become an authority in your chosen travel business area.
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Our marketing services have been specifically designed to drive consumer demand, promote the value of our clients' online presence and provide peak-performance reporting. Amongst the services on offer, our Travel Directory contains specialist areas for travel advertisers allowing targeted access to more relevant websites and pages. We have also a proven capacity when it comes to building highly targeted tourism online marketing campaigns that can reach both business-to-business and business-to-consumer audiences. This includes social media marketing strategies and a focus on engagement to increase brand awareness, drive quality leads and sales and improve return on investment (ROI).
Just some of the advertising portals we use
How can we help?
We offer a range of travel targeted marketing strategy services that include:
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Detailed monthly and quarterly reporting and analysis
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Search engine optimization
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Branding
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Web analytics
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Website development, hosting, and content management
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Unlimited site maintenance and updates, allowing clients to shift gears for seasonal events and packages
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Targeted regional or country level marketing
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Full pay-per-click marketing program, adjusted for maximum ROI and seasonally adjusted prominence
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Strategic linking program, to get more mileage from targeted online placements and link popularity
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Social media strategies which can include highly targeted email marketing campaigns
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Highly proactive client support and consulting services
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Accelerated online support, for CVB or DMO sales and marketing teams
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Online connectivity to all offline marketing initiatives